Digiestate Marketing Agency

Full Funnel Marketing describes the journey of the customers with the respective brand. It is a set of frameworks of different levels used to engage the customers with the brand for generating sales. It works on a simple concept of the AIDA model, i.e. Awareness, Interests, Desire, and Action. Apart from this, there is another concept to learn the basics of full funnel marketing for business , i.e., TOFU, MOFU, BOFU strategy. These terms are Top of Funnel, Middle of Funnel, and Bottom of Funnel. The notion of a marketing funnel has evolved over the years. It is an analysis that helps the respective business owners and brands know what they should do to attract consumers and produce sales leads. Let's look at different effective ways to build a successful funnel marketing strategy.   Distribute an Equal Amount of Time for Each Stage – It is essential to give equal time to each funnel. There is no need to put all the time and energy in just one step. To attain good results, it ...

Social Media is an excellent tool for the growth of the business. It has the potential to assist the brands in reaching their target audience. It may seem straightforward, but working with the ever-changing algorithm of social media platforms makes it quite challenging.  A social media optimization agency knows how to deal with it pleasingly. Spice up your client’s online presence by offering them various social media services. Specify the Social Media Platform to Avail Services – Before beginning with social media services, it is essential to consider some aspects. First, you must pick a specific platform to start with the creation. OPT for a digital platform that is high in demand as well as lures good traffic.  This is because every platform differs from one another. Though there are many similarities among them, their functionality is distinct from one another. Do not go for any random platform. Go for a platform that is worth your time and effort. Plan a Solid Strategy:...